Skip to content
Sunday, June 8, 2025
Latest:
  • Tofu raises $5M seed round to put B2B Marketing on Autopilot
  • Meta & GfK Partner to Provide Brand Lift Campaign Measurement Solutions
  • Weave Launches AI-Driven Email Marketing Tool For Healthcare Providers
  • IZEA Research Finds 54% of Influencers on Threads Have Already Posted Sponsored Content
  • 5 steps to building a recession-proof ABM program  
The ABM

The ABM

AccountBaseManagement

Connect With Us

Visit Us On TwitterVisit Us On FacebookVisit Us On Linkedin
Clickadu

  • NEWS
    • Featured News
    • Trending News
  • EVENTS
    • Upcoming Conferences
    • Past Conferences
    • Live Webinars
    • On-Demand Webinars
  • Companies
  • RESOURCES
    • Articles
    • Videos
    • Whitepapers
    • Infographics
  • Blogs

Trending News

B2B Marketers
Trending News 

New Data from RollWorks Shows Stronger Brand Awareness, Increasing Customer Acquisition, and Driving Revenue Growth are Top Measures of Success for B2B Marketers


December 7, 2022 hitesh nikam B2B, B2B advertising, B2B business, b2b marketers, B2B Marketing, B2B technology, Brand Awareness, Content Marketing, Marketing, theabm

However, just 10% of B2B marketers have the resources they need to be successful in 2023, despite the optimism that

Read more
B2B
Trending News 

Channel99 Debuts to Enable B2B Marketers the Ability to Measure and Benchmark the Performance of Channels and Vendors


December 1, 2022 hitesh nikam B2B, B2B advertising, B2B buyers, B2B intent data, B2B Marketing, B2B technology, Marketing, Marketing Technology, theabm

Channel99 announced the launch of a new marketing tool that will assist B2B marketers in identifying the vendors and channels

Read more
Customer Experience Trends
Trending News 

Acxiom Forecasts Top Five Customer Experience Trends for 2023


November 30, 2022November 30, 2022 hitesh nikam Abm, B2B, B2B business, B2B Marketing, customer experience, CX, Marketing Technology, theabm

Top Five Customer Experience Trends for 2023 Acxiom, a provider of consumer information, today released its top customer experience (CX)

Read more
Intent Data
Trending News 

Clearbit Enhances Pipeline Discovery and Capture With Integration of G2 Buyer Intent Data


November 18, 2022 hitesh nikam B2B intent data, B2B Marketing, Content Marketing, Intent Data, Lead Generation, Marketing, marketing strategy, theabm

Marketers can accurately adjust their ABM strategies for in-market buyers by layering G2 Buyer Intent signals with Clearbit corporate intelligence

Read more
B2B marketing agency
Trending News 

Imagination joins B2B marketing agency The Mx Group


November 9, 2022November 9, 2022 hitesh nikam Abm, B2B, B2B advertising, B2B business, b2b marketers, B2B Marketing, Content Marketing, Marketing, theabm

Imagination joins B2B marketing agency The Mx Group Leading content marketing agency Imagination has joined The Mx Group, the second-largest

Read more
B2B Brands
Trending News 

Data Innovator AnalyticsIQ Launches Connection+ to Help B2B Brands Identify Businesses & the People Leading Them


November 8, 2022November 8, 2022 hitesh nikam Abm, Account based marketing, B2B, B2B advertising, B2B intent data, b2b marketers, B2B Marketing, Demand Generation, Marketing, Marketing Technology, theabm

Data Innovator AnalyticsIQ Launches Connection+ to Help B2B Brands Identify Businesses & the People Leading Them : Connection+ is the

Read more
Mexican B2B paytech Yaydoo acquires Oyster Financial
Trending News 

Mexican B2B paytech Yaydoo acquires Oyster Financial


October 28, 2022October 28, 2022 hitesh nikam Account based marketing, B2B, B2B advertising, B2B business, B2B buyers, B2B intent data, b2b marketers, B2B Marketing, Marketing, theabm

In an effort to strengthen its position in Latin America, Mexican B2B paytech Yaydoo has acquired SMB-focused financial services start-up

Read more
  • ← Previous
  • Next →

On-Demand Webinars

theabm
On-Demand Webinars 

ABM – Account-Based Marketing Leaders Forum APAC 2022

hitesh nikam

In 2020, we launched APAC’s first Account Based Marketing – ABM focused Forum. With over 450 paid online registrants, it

theabm
On-Demand Webinars 

The Gartner Magic Quadrant for ABM Platforms

hitesh nikam
theabm
On-Demand Webinars 

The Secret to Building Better ABM Experiences

hitesh nikam
theabm
On-Demand Webinars 

Fundamentals of ABM: An ITSMA

Admin
theabm
On-Demand Webinars 

B2B Earthquakes: Building Strategy and Plans to Bend, Not Break

Admin
theabm
On-Demand Webinars 

ABM Leaders Virtual Forum APAC: Building the Team to Enable Strong ABM Strategy, Plan, and Execution

Admin

Videos

Featured Video Play Icon
Videos 

What it Really Means to be Data-Driven as B2B Social Media Manager

March 14, 2023 hitesh nikam

The strongest strategies are those that are data-driven. But what does that look like in the B2B social media industry,

Featured Video Play Icon
Videos 

Breaking Silos and Unlocking the Potential of Social for Business Growth

February 7, 2023February 21, 2023 hitesh nikam
Featured Video Play Icon
Videos 

Why ABM is a Must During a Down Economy?

November 7, 2022January 24, 2023 hitesh nikam
theabm
Videos 

Why is ABM so integral to a B2B company’s success?

January 12, 2022August 24, 2022 hitesh nikam

Company

theabm
Companies 

The Mezzanine Group

December 8, 2020August 24, 2022 Admin

Mezzanine B2B Growth Agents works with senior leaders in manufacturing, technology, and business services companies to generate leads, accelerate sales

theabm
Companies 

WAM We Are Marketing

December 8, 2020August 24, 2022 Admin
theabm
Companies 

WUG Marketing

December 8, 2020August 24, 2022 Admin
theabm
Companies 

b2b partnerships

December 8, 2020August 24, 2022 Admin
theabm
Companies 

B2B News Network

December 8, 2020August 24, 2022 Admin
abm

Click To Unsubscribe

Useful Link

  • PRIVACY POLICY
  • COOKIES
  • TERMS OF SERVICE

Email Subscription

Loading

Connect With Us

Visit Us On TwitterVisit Us On FacebookVisit Us On Linkedin

Click To Data Request

Data Request
Copyright © 2022 The ABM.All rights reserved.
Please wait...

Subscribe to our newsletter

Want to be notified when our article is published? Enter your email address and name below to be the first to know.
SIGN UP FOR NEWSLETTER NOW