Skip to content
Thursday, March 30, 2023
Latest:
  • 6sense Unveils Revolutionary AI-Powered Revenue Creation Technology
  • What it Really Means to be Data-Driven as B2B Social Media Manager
  • Most Automation Transformations Fall Short, Despite Opportunity to Reduce Costs by as Much as 30%
  • ScaleWith Announces the Launch of BuyWith
  • 6sense Has Fifth Consecutive Year of Sustained Growth Including Industry-Leading Revenue and Customer Success
The ABM

The ABM

AccountBaseManagement

Connect With Us

Visit Us On TwitterVisit Us On FacebookVisit Us On Linkedin
Clickadu

  • NEWS
    • Featured News
    • Trending News
  • EVENTS
    • Upcoming Conferences
    • Past Conferences
    • Live Webinars
    • On-Demand Webinars
  • Companies
  • RESOURCES
    • Articles
    • Videos
    • Whitepapers
    • Infographics
  • Forums
    • General Discussion
  • Blogs
B2B Brands
Trending News 

Data Innovator AnalyticsIQ Launches Connection+ to Help B2B Brands Identify Businesses & the People Leading Them

November 8, 2022November 8, 2022 hitesh nikam Abm, Account based marketing, B2B, B2B advertising, B2B intent data, b2b marketers, B2B Marketing, Demand Generation, Marketing, Marketing Technology, theabm
Data Innovator AnalyticsIQ Launches Connection+ to Help B2B Brands Identify Businesses & the People Leading Them :

Connection+ is the most comprehensive source of real-time B2B2C linkage data available, containing over a thousand attributes at the business, professional, and individual levels.

AnalyticsIQ has debuted Connection+, its business-to-consumer connection solution. B2B firms now have access to the most comprehensive source of B2B2C linkage data, which is particularly useful for locating tiny and microbusinesses as well as the individuals who run them, both as employees and customers.

Businesses and their decision-makers can be profiled in real-time using predictive, contextual profiles thanks to AnalyticsIQ’s two strong databases, PeopleCore and BusinessCore.

Delivered by the Connection+ solution are:

Accurate, Scalable Linkage – Connection+ has 102.7 million professionals in its database, 62 million of whom are now linked to consumer profiles.

High Match Rates: By using a superior matching process and a wider variety of potential identifying variables, Connection+ can, on average, discover 80%+ of small businesses.

Predictive Data – For more insights and improved modelling, clients can use any of AnalyticsIQ’s 1500+ distinct corporate, professional, and consumer traits.

Real-Time Identification – B2B users who have access to API capabilities can quickly identify clients and prospects in order to provide them with specialised goods, services, and experiences.

Serving small businesses successfully is especially key for many B2B organizations. As the U.S. Small Business Administration reports, 99.7% of all businesses are small businesses and the fastest growing ones are those with 50 or fewer employees. If B2B brands can meet the needs of these small companies early on, supplying everything from capital to insurance coverage to software, the long-term opportunity is a massive revenue upside.

“Marketing teams across our early adopter clients are using the Connection+ data for better targeting and cross-selling. Product leaders are launching profitable, innovative solutions that leverage real-time identification. And data science teams are creating sophisticated models that are driving significant lift in performance upwards of 40% improvement,”                                                                                                                                                                     Curtis Marshall, SVP of Business Data Partnerships at AnalyticsIQ

  • ← What B2B Marketers Need to Keep in Mind When Improving the Product Experience
  • Imagination joins B2B marketing agency The Mx Group →

You May Also Like

theabm

KickFire For Google Analyzes Website & Campaign Traffic For Personalized Ad Retargeting

July 6, 2021September 23, 2022 Admin
theabm

Global HR Research Partners with Avionté to Create Single-Source Solution for Managing Staffing and Employment Screening

August 22, 2022September 26, 2022 hitesh nikam
theabm.info

Salesforce Has Been Positioned by Gartner in the Leaders Quadrant of the Magic Quadrant for B2B Marketing Automation Platforms for the Fifth Consecutive Year

October 12, 2022 hitesh nikam

On-Demand Webinars

theabm
On-Demand Webinars 

ABM – Account-Based Marketing Leaders Forum APAC 2022

hitesh nikam

In 2020, we launched APAC’s first Account Based Marketing – ABM focused Forum. With over 450 paid online registrants, it

theabm
On-Demand Webinars 

The Gartner Magic Quadrant for ABM Platforms

hitesh nikam
theabm
On-Demand Webinars 

The Secret to Building Better ABM Experiences

hitesh nikam
theabm
On-Demand Webinars 

Fundamentals of ABM: An ITSMA

Admin
theabm
On-Demand Webinars 

B2B Earthquakes: Building Strategy and Plans to Bend, Not Break

Admin
theabm
On-Demand Webinars 

ABM Leaders Virtual Forum APAC: Building the Team to Enable Strong ABM Strategy, Plan, and Execution

Admin

Videos

Featured Video Play Icon
Videos 

What it Really Means to be Data-Driven as B2B Social Media Manager

March 14, 2023 hitesh nikam

The strongest strategies are those that are data-driven. But what does that look like in the B2B social media industry,

Featured Video Play Icon
Videos 

Breaking Silos and Unlocking the Potential of Social for Business Growth

February 7, 2023February 21, 2023 hitesh nikam
Featured Video Play Icon
Videos 

Why ABM is a Must During a Down Economy?

November 7, 2022January 24, 2023 hitesh nikam
theabm
Videos 

Why is ABM so integral to a B2B company’s success?

January 12, 2022August 24, 2022 hitesh nikam

Company

theabm
Companies 

The Mezzanine Group

December 8, 2020August 24, 2022 Admin

Mezzanine B2B Growth Agents works with senior leaders in manufacturing, technology, and business services companies to generate leads, accelerate sales

theabm
Companies 

WAM We Are Marketing

December 8, 2020August 24, 2022 Admin
theabm
Companies 

WUG Marketing

December 8, 2020August 24, 2022 Admin
theabm
Companies 

b2b partnerships

December 8, 2020August 24, 2022 Admin
theabm
Companies 

B2B News Network

December 8, 2020August 24, 2022 Admin
abm

Click To Unsubscribe

Useful Link

  • PRIVACY POLICY
  • COOKIES
  • TERMS OF SERVICE

Email Subscription

Loading

Connect With Us

Visit Us On TwitterVisit Us On FacebookVisit Us On Linkedin

Click To Data Request

Data Request
Copyright © 2022 The ABM.All rights reserved.
Please wait...

Subscribe to our newsletter

Want to be notified when our article is published? Enter your email address and name below to be the first to know.
SIGN UP FOR NEWSLETTER NOW