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Tuesday, January 24, 2023
Latest:
  • AppDirect consolidates its advisory business under the AppDirect brand
  • Foundry Launches Contact-Level B2B Intent Data for Tech Marketers Globally
  • Lookinla’s Expansion of Statistical Capabilities Leads to Major Wins in Account-Based Marketing
  • Integrate and 6Sense announce ABM partnership
  • 5 strategies B2B marketing and sales teams can bank on as markets tighten
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Marketing Technology

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Trending News 

AppDirect consolidates its advisory business under the AppDirect brand


January 24, 2023 hitesh nikam Abm, Account based marketing, B2B, B2B advertising, b2b marketers, Marketing, Marketing Technology, theabm

AppDirect, the world’s leading B2B subscription-based commerce platform, has announced the consolidation of its AppSmart advisor business under the AppDirect

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theabm.info
Articles 

Integrate and 6Sense announce ABM partnership


January 18, 2023January 18, 2023 hitesh nikam Abm, Account based marketing, B2B, B2B business, b2b marketers, B2B Marketing, Marketing, Marketing Technology, theabm

Demand Accelerator Integration and revenue process platform 6Sense announced a new partnership to drive B2B marketers’ ABM strategies. The partnership

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theabm.info
Trending News 

Walker Sands Acquires B2B Demand Generation Agency KoMarketing


January 13, 2023 hitesh nikam Abm, Account based marketing, B2B, B2B advertising, B2B Marketing, Demand Generation, Marketing, Marketing Technology, theabm

Walker Sands, a full-service marketing company focused on driving the growth of B2B brands, has acquired KoMarketing, a Boston-based B2B

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theabm.info
Articles 

Futureproofing B2B SAAS companies through embedded payments


December 22, 2022 hitesh nikam Abm, Account based marketing, B2B, B2B advertising, B2B Marketing, Digital Marketing, Lead Generation, Marketing, Marketing Technology, theabm

Since Elon Musk took over Twitter, there has been a flurry of announcements from the new CEO about his vision

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theabm.info
Trending News 

DemandScience’s PGA TOUR Partnership and Brand Ambassador Program Connects with 50+ Million B2B Marketers in 2022


December 21, 2022 hitesh nikam Abm, Account based marketing, B2B, B2B advertising, b2b marketers, B2B Marketing, B2B sales, B2B technology, Marketing, Marketing Technology, theabm

DemandScience, a global B2B data company that works with its customers to improve its sales processes, today announced the achievements

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theabm.info
Trending News 

Madison Logic Caps off Record Year with 16 Awards in G2 Winter 2023 Reports


December 15, 2022December 15, 2022 hitesh nikam Abm, Account based marketing, B2B, B2B advertising, B2B business, B2B Marketing, Marketing, marketing strategy, Marketing Technology, theabm

Madison Logic, the leading global digital Account Based Marketing (ABM) platform, today announced that it received 16 badges across multiple

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theabm.info
Trending News 

Account Media Drives More B2B Engagement With Bombora Company Surge


December 14, 2022 hitesh nikam Abm, Account based marketing, B2B, B2B advertising, B2B business, B2B buyers, b2b marketers, B2B Marketing, Marketing, marketing strategy, Marketing Technology, theabm

Organizations looking for high-quality business-to-business leads should switch to a Media Account, especially now that it’s equipped with Bombora Company

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On-Demand Webinars

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On-Demand Webinars 

ABM – Account-Based Marketing Leaders Forum APAC 2022

hitesh nikam

In 2020, we launched APAC’s first Account Based Marketing – ABM focused Forum. With over 450 paid online registrants, it

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On-Demand Webinars 

The Gartner Magic Quadrant for ABM Platforms

hitesh nikam
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On-Demand Webinars 

The Secret to Building Better ABM Experiences

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On-Demand Webinars 

Fundamentals of ABM: An ITSMA

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On-Demand Webinars 

B2B Earthquakes: Building Strategy and Plans to Bend, Not Break

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On-Demand Webinars 

ABM Leaders Virtual Forum APAC: Building the Team to Enable Strong ABM Strategy, Plan, and Execution

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Videos

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Videos 

Why ABM is a Must During a Down Economy?

November 7, 2022January 24, 2023 hitesh nikam

In an economic downturn, it is essential that companies find ways to drive efficiency while also increasing the effectiveness of

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Videos 

Why is ABM so integral to a B2B company’s success?

January 12, 2022August 24, 2022 hitesh nikam
theabm
Videos 

What is Account-Based Advertising?

July 6, 2021August 24, 2022 Admin
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Videos 

D&B D&B Rev.Up ABX Connector for Linkedin

June 23, 2021December 6, 2021 Admin

Company

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Companies 

The Mezzanine Group

December 8, 2020August 24, 2022 Admin

Mezzanine B2B Growth Agents works with senior leaders in manufacturing, technology, and business services companies to generate leads, accelerate sales

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Companies 

WAM We Are Marketing

December 8, 2020August 24, 2022 Admin
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Companies 

WUG Marketing

December 8, 2020August 24, 2022 Admin
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b2b partnerships

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