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Friday, January 27, 2023
Latest:
  • Full Circle Insights Partners with Bombora on Integration That Allows Full Circle ABM Users To Identify and Track Accounts Through the Sales Funnel
  • AppDirect consolidates its advisory business under the AppDirect brand
  • Foundry Launches Contact-Level B2B Intent Data for Tech Marketers Globally
  • Lookinla’s Expansion of Statistical Capabilities Leads to Major Wins in Account-Based Marketing
  • Integrate and 6Sense announce ABM partnership
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Trending News 

RollWorks Strengthens its Data Foundation with Accelerated Product Development and New Partnerships

August 27, 2021September 26, 2022 Admin Abm, Account based marketing, B2B Marketing, theabm
RollWorks, a division of NextRoll, today further entrenched its leadership in account-centric data with additional partner and platform investments. New and expanded partnerships with leading data providers Bombora and KickFire, as well as an upcoming integration with G2 give RollWorks an antenna to capture multi-faceted, account-level intent signals and are an integral part of RollWorks’ commitment to create the most comprehensive partner-led ecosystem. B2B go-to-market teams leverage the RollWorks platform data to identify target accounts and contacts, reach full buying committees across multiple channels, and measure program effectiveness. Read More  

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theabm.info
Trending News 

Full Circle Insights Partners with Bombora on Integration That Allows Full Circle ABM Users To Identify and Track Accounts Through the Sales Funnel

January 25, 2023 hitesh nikam

Full Circle Insights, a company that provides sales and marketing performance measurement solutions that enable B2B marketers to optimize their

theabm.info
Trending News 

AppDirect consolidates its advisory business under the AppDirect brand

January 24, 2023 hitesh nikam

AppDirect, the world’s leading B2B subscription-based commerce platform, has announced the consolidation of its AppSmart advisor business under the AppDirect

theabm.info
Trending News 

Foundry Launches Contact-Level B2B Intent Data for Tech Marketers Globally

January 20, 2023 hitesh nikam

Foundry, a leading B2B and martech communications provider has announced the launch of its proprietary intent data product, Foundry Intent,

theabm.info
Trending News 

Lookinla’s Expansion of Statistical Capabilities Leads to Major Wins in Account-Based Marketing

January 19, 2023 hitesh nikam

LookinLA, a leading growth marketing agency based in Los Angeles, today announced the launch of revolutionary account-based marketing solutions designed

theabm.info
Trending News 

Walker Sands Acquires B2B Demand Generation Agency KoMarketing

January 13, 2023 hitesh nikam

Walker Sands, a full-service marketing company focused on driving the growth of B2B brands, has acquired KoMarketing, a Boston-based B2B

theabm.info
Trending News 

Account-Based Advertising Software Market – Major Technology Giants in Buzz Again | Terminus software, Metadata.io, 6sense

January 11, 2023 hitesh nikam

The Global Account-Based Adware Market study describes how the technology industry is changing and how major and emerging players in

theabm.info
Trending News 

TrustRadius Enables Buyers With Comprehensive Technology Insights, Pioneering the First B2B Decisioning Platform

January 9, 2023 hitesh nikam

TrustRadius, the B2B technology decision-making platform, has attributed much of its success to creating a trusted resource for buyers looking

theabm.info
Trending News 

BC Partners Enters Agreement to Acquire Leading Account Based Marketing Platform Madison Logic

January 2, 2023 hitesh nikam

BC Partners, a leading international investment firm, today announced that it has entered into a definitive agreement to acquire a

theabm.info
Trending News 

DemandScience’s PGA TOUR Partnership and Brand Ambassador Program Connects with 50+ Million B2B Marketers in 2022

December 21, 2022 hitesh nikam

DemandScience, a global B2B data company that works with its customers to improve its sales processes, today announced the achievements

  • ← OptimizeRx and Demandbase Form Exclusive Account-Based-Experience (ABX) Partnership Delivering Industry’s Most Powerful ABX Solution for Life Sciences
  • 6sense acquires Fortella, the only AI-driven solution for B2B marketers to plan, measure and forecast pipeline →

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RollWorks Joins Adobe Exchange Experience Cloud Program as an Accelerate Partner

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Merkle Partners with LinkedIn and Madison Logic

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On-Demand Webinars

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On-Demand Webinars 

ABM – Account-Based Marketing Leaders Forum APAC 2022

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In 2020, we launched APAC’s first Account Based Marketing – ABM focused Forum. With over 450 paid online registrants, it

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On-Demand Webinars 

The Gartner Magic Quadrant for ABM Platforms

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On-Demand Webinars 

The Secret to Building Better ABM Experiences

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On-Demand Webinars 

Fundamentals of ABM: An ITSMA

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On-Demand Webinars 

B2B Earthquakes: Building Strategy and Plans to Bend, Not Break

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ABM Leaders Virtual Forum APAC: Building the Team to Enable Strong ABM Strategy, Plan, and Execution

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Videos

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Videos 

Why ABM is a Must During a Down Economy?

November 7, 2022January 24, 2023 hitesh nikam

In an economic downturn, it is essential that companies find ways to drive efficiency while also increasing the effectiveness of

theabm
Videos 

Why is ABM so integral to a B2B company’s success?

January 12, 2022August 24, 2022 hitesh nikam
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Videos 

What is Account-Based Advertising?

July 6, 2021August 24, 2022 Admin
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Videos 

D&B D&B Rev.Up ABX Connector for Linkedin

June 23, 2021December 6, 2021 Admin

Company

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Companies 

The Mezzanine Group

December 8, 2020August 24, 2022 Admin

Mezzanine B2B Growth Agents works with senior leaders in manufacturing, technology, and business services companies to generate leads, accelerate sales

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Companies 

WAM We Are Marketing

December 8, 2020August 24, 2022 Admin
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Companies 

WUG Marketing

December 8, 2020August 24, 2022 Admin
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Companies 

b2b partnerships

December 8, 2020August 24, 2022 Admin
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Companies 

B2B News Network

December 8, 2020August 24, 2022 Admin
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