NEXA Digital Marketing Agency Invests in UAE based Pipeline Business Growth Services to Create a Unique Lead Generation Service for Enterprise Clients in the MENA Regio

Nexa, a business growth agency with offices in Dubai, Manchester and New York, has acquired a stake in UAE-based outbound lead generation specialist Pipeline Business Growth Services (Pipeline), creating a partnership that will help enterprise clients source sales qualified leads. This strategic investment by Nexa into Pipeline will create a unique service offering allowing enterprise companies to outsource their entire lead generation process. By pooling the expertise of both businesses, the combined teams will provide a seamless end-to-end solution through a comprehensive 6 step process. Services range from undertaking initial research, strategy creation and data sourcing through to telesales in order to identify and qualify sales-ready leads. Read More

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Most Automation Transformations Fall Short, Despite Opportunity to Reduce Costs by as Much as 30%

According to new research from Bain & Company, companies across industries are overusing automation and underestimating the challenge of transitioning

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ScaleWith Announces the Launch of BuyWith

ScaleWith, Inc., a market-focused SaaS technology company that embeds social impact finance into B2B and B2G transactions, today launched BuyWith,

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6sense Has Fifth Consecutive Year of Sustained Growth Including Industry-Leading Revenue and Customer Success

6sense, the leading platform revolutionizing how B2B companies create, manage, and convert pipelines into revenue, has announced five consecutive years

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Signals Announces an Integration With Google Ads to Optimize Marketing Performance

The integration allows marketers to seamlessly connect their Google Ads accounts to Signals, allowing them to leverage the software’s advanced

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Momentum Itsma’s Annual Abm Benchmarking Study Shows No Signs of Slow Down for Account-Based Marketing

Now in its sixth year, in partnership with the ABM Leadership Coalition, this qualitative and quantitative study builds on contributions

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Folloze AI, Powered by ChatGPT, adds Critical Layer of Buyer Engagement Insights to Drive Increased Revenue

Folloze, the world’s first and only codeless B2B (BX 3.0) shopping experience platform, announced the launch of Folloze AI, a

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Equativ announces Bridgepoint as new majority shareholder

Equativ, the leading independent advertising platform, today confirmed Bridgepoint as its new lead investor. After record growth in 2022, Equativ

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WPP and BigCommerce collaborate to improve global e-commerce services 

WPP and BigCommerce, the leading open SaaS e-commerce platform for fast-growing and established B2C and B2B brands, today announced a

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Clearbit Expands ‘Powered By’ Program With Free Data and Flexible Pricing

Clearbit, the leader in B2B market intelligence, today announced the expansion of its Powered By Clearbit program for teams building