BizMark named Small Agency of the Year

BizMark, a leading independent B2B marketing agency, took home a Top Award at the 2020 B2 Awards hosted by the Association of National Advertisers (ANA). Representing the most powerful and influential brands in the world, the ANA recognized “agencies that demonstrate excellence in the execution of their marketing creative, ROI for their clients, and thought leadership in the B2B marketing field.” Read More

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Account-Based Marketing

Madison Logic Recognized as a Challenger in 2022 Gartner Magic Quadrant for Account-Based Marketing Platforms Report

The most comprehensive category score evaluated in the Gartner Critical Capabilities 2022 Report went to Madison Logic, the top global

B2B

Intelligent Chat Helps B2B Marketers Increase Lead Generation and Improve Sales Conversions, Botco.ai Survey Finds

85 percent of B2B organisations who run demand generation efforts also use chatbots or conversational marketing agents to support those

Intent Data

RollWorks Ushers in New Level of Intent Data Sophistication with Open Beta of Keyword Intent

The open beta of RollWorks Keyword Intent, a platform for account-based marketing from NextRoll, was released today. With the help

CRM

Demandbase Delivers Fully-Integrated Account-Based Marketing (ABM) for HubSpot CRM and Microsoft Dynamics 365

New integrations mean customers of all major CRMs can now take full advantage of Demandbase’s capabilities, with bidirectional sync and

ABM

Integrate Launches New Product Features to Drive Precision in ABM

Integrate Launches New Product Features to Drive Precision in ABM Integrate, a pioneer in B2B Precision Demand Marketing (PDM), today

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B2B Sales Cycle

If you’re not converting the leads you need, it could be a problem with your sales cycle. Every business needs