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Featured News 

DemandScience and the New England Patriots Kick Off New Partnership

September 22, 2022September 26, 2022 hitesh nikam Abm, Account based marketing, B2B, b2b data, b2b marketers, B2B Marketing, Demand Gen, Demand Generation, demandbase, Marketing, marketing strategy, Marketing Technology, theabm
DemandScience, a global B2B data company that partners with customers to upgrade their sales pipelines, today announced it is now the Official B2B Data Partner of the New England Patriots, one of the world’s most iconic and successful teams in professional sports. The relationship is the company’s newest partnership with organizations that use the power of data to win in competitive situations and markets.
“We are honored to have DemandScience as an official partner and look forward to a longstanding relationship as we work together to provide our global fanbase with an exciting team every season, We are also proud to help DemandScience highlight the vital role that accurate data and analytics play in building success.”
– Murray Kohl, New England Patriots Vice President of Sales.
The partnership between DemandScience and the Patriots will include in-stadium signage, season-long integrated media and broadcast programming, customer hospitality, and B2B marketing opportunities.
“Partnering with the New England Patriots fits perfectly with our mission to help our B2B customers use data to meet and exceed their business goals, The Patriots are an incredible example of how the strategic use of data can change the trajectory of an organization. Not only have the Pats won six Super Bowls, but they are also an industry leader in using data and analytics to drive sustainable, repeatable, and measurable success.”
– Peter Cannone, Chair and CEO of DemandScience.
 

See More

Account-Based Marketing

Madison Logic Recognized as a Challenger in 2022 Gartner Magic Quadrant for Account-Based Marketing Platforms Report

December 12, 2022 hitesh nikam

The most comprehensive category score evaluated in the Gartner Critical Capabilities 2022 Report went to Madison Logic, the top global

B2B

Intelligent Chat Helps B2B Marketers Increase Lead Generation and Improve Sales Conversions, Botco.ai Survey Finds

December 8, 2022 hitesh nikam

85 percent of B2B organisations who run demand generation efforts also use chatbots or conversational marketing agents to support those

Intent Data

RollWorks Ushers in New Level of Intent Data Sophistication with Open Beta of Keyword Intent

December 2, 2022December 6, 2022 hitesh nikam

The open beta of RollWorks Keyword Intent, a platform for account-based marketing from NextRoll, was released today. With the help

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  • Demandbase Recognized as a G2 Fall 2022 Leader in a Remarkable 39 Reports →

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Videos

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Videos 

Why ABM is a Must During a Down Economy?

November 7, 2022January 24, 2023 hitesh nikam

In an economic downturn, it is essential that companies find ways to drive efficiency while also increasing the effectiveness of

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Videos 

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Mezzanine B2B Growth Agents works with senior leaders in manufacturing, technology, and business services companies to generate leads, accelerate sales

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