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  • Meta & GfK Partner to Provide Brand Lift Campaign Measurement Solutions
  • Weave Launches AI-Driven Email Marketing Tool For Healthcare Providers
  • IZEA Research Finds 54% of Influencers on Threads Have Already Posted Sponsored Content
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Featured News 

DemandScience and the New England Patriots Kick Off New Partnership

September 22, 2022September 26, 2022 hitesh nikam Abm, Account based marketing, B2B, b2b data, b2b marketers, B2B Marketing, Demand Gen, Demand Generation, demandbase, Marketing, marketing strategy, Marketing Technology, theabm
DemandScience, a global B2B data company that partners with customers to upgrade their sales pipelines, today announced it is now the Official B2B Data Partner of the New England Patriots, one of the world’s most iconic and successful teams in professional sports. The relationship is the company’s newest partnership with organizations that use the power of data to win in competitive situations and markets.
“We are honored to have DemandScience as an official partner and look forward to a longstanding relationship as we work together to provide our global fanbase with an exciting team every season, We are also proud to help DemandScience highlight the vital role that accurate data and analytics play in building success.”
– Murray Kohl, New England Patriots Vice President of Sales.
The partnership between DemandScience and the Patriots will include in-stadium signage, season-long integrated media and broadcast programming, customer hospitality, and B2B marketing opportunities.
“Partnering with the New England Patriots fits perfectly with our mission to help our B2B customers use data to meet and exceed their business goals, The Patriots are an incredible example of how the strategic use of data can change the trajectory of an organization. Not only have the Pats won six Super Bowls, but they are also an industry leader in using data and analytics to drive sustainable, repeatable, and measurable success.”
– Peter Cannone, Chair and CEO of DemandScience.
 

See More

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Tofu raises $5M seed round to put B2B Marketing on Autopilot

October 20, 2023 hitesh nikam

Tofu, a generative AI platform for creating hyper-personalized, omnichannel marketing campaigns at scale, today announced it has raised $5M in

theabm.info

Weave Launches AI-Driven Email Marketing Tool For Healthcare Providers

August 2, 2023 hitesh nikam

A revolutionary new feature uses artificial intelligence to create email messages for patients, saving staff time and increasing practice revenue.

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IZEA Research Finds 54% of Influencers on Threads Have Already Posted Sponsored Content

July 25, 2023 hitesh nikam

IZEA Worldwide, Inc., a leading provider of influencer marketing technology, data and services to the world’s largest brands and agencies,

  • ← 5 Ideas to Advance a Stalled Account-Based Initiative
  • Demandbase Recognized as a G2 Fall 2022 Leader in a Remarkable 39 Reports →

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On-Demand Webinars

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Videos

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Videos 

What it Really Means to be Data-Driven as B2B Social Media Manager

March 14, 2023 hitesh nikam

The strongest strategies are those that are data-driven. But what does that look like in the B2B social media industry,

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Breaking Silos and Unlocking the Potential of Social for Business Growth

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Company

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Companies 

The Mezzanine Group

December 8, 2020August 24, 2022 Admin

Mezzanine B2B Growth Agents works with senior leaders in manufacturing, technology, and business services companies to generate leads, accelerate sales

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Companies 

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Companies 

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Companies 

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Companies 

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