DemandScience and the New England Patriots Kick Off New Partnership
hitesh nikam
Abm, Account based marketing, B2B, b2b data, b2b marketers, B2B Marketing, Demand Gen, Demand Generation, demandbase, Marketing, marketing strategy, Marketing Technology, theabm
DemandScience, a global B2B data company that partners with customers to upgrade their sales pipelines, today announced it is now the Official B2B Data Partner of the New England Patriots, one of the world’s most iconic and successful teams in professional sports. The relationship is the company’s newest partnership with organizations that use the power of data to win in competitive situations and markets.
The partnership between DemandScience and the Patriots will include in-stadium signage, season-long integrated media and broadcast programming, customer hospitality, and B2B marketing opportunities.“We are honored to have DemandScience as an official partner and look forward to a longstanding relationship as we work together to provide our global fanbase with an exciting team every season, We are also proud to help DemandScience highlight the vital role that accurate data and analytics play in building success.”
– Murray Kohl, New England Patriots Vice President of Sales.
“Partnering with the New England Patriots fits perfectly with our mission to help our B2B customers use data to meet and exceed their business goals, The Patriots are an incredible example of how the strategic use of data can change the trajectory of an organization. Not only have the Pats won six Super Bowls, but they are also an industry leader in using data and analytics to drive sustainable, repeatable, and measurable success.”
– Peter Cannone, Chair and CEO of DemandScience.
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