RollWorks Named Leader Across Buyer Intent Data, Advertising, Account-Based Orchestration, and Account Data Management in G2’s Summer Grid Report
The account-based platform RollWorks, a division of NextRoll, continues to gain momentum with B2B companies looking to effectively drive revenue growth. The company announced that in the 2023 Summer G2 Grid Report, it received 34 Leader awards, 10 more since the Spring report, including achieving leadership in the industry. distribution is account-based and appears in Sales Information.
RollWorks is rated highly for performance, affinity, usability, deployment, configurability, ease of use and administration, and holds the lead in buyer intent, advertising and account-based analysis, specifically:
- Account-based Advertising
- Buyer Intent Data Tools
- Account-based Orchestration
- Sales Intelligence
- Marketing Account Intelligence
- Market Intelligence
- Account-based Analytics
- Retargeting
- Account Data Management
- Cross-Channel Advertising
- Display Advertising
- Social Media Advertising
“We’re ecstatic that the G2 Summer 2023 report marks RollWorks’ best showing to date and consistent momentum. We’re immensely grateful to our loyal customers, who are enthusiastic about RollWorks’ positive influence on their advertising, buyer intent, and account data management strategies,”
Jodi Cerretani, VP of Marketing at RollWorks.
G2 Grid reports are released quarterly and rank products based on reviews gathered from its community, as well as aggregated data from online and social media sources. Products in the Leading quadrant are “highly appreciated by G2 users and have a significant market presence.”
RollWorks has been consistently honored by G2 as a Leader. In the G2 Summer 2023 report, RollWorks was named the leader in 34 reports, 10 more since the spring report, and the lead in 9 overall grids, 2 more since the spring report. RollWorks also received 59 badges, 6 additional badges since the spring report, including the “Users love us” badge, as it has over 20 reviews with an average rating of 4.0 stars .
The company’s consistent focus on a customer-centric strategy and product innovations that significantly influence the go-to-market strategies of organizations of all sizes have been the driving force behind G2 consistently. get high rating from customers. Notably, RollWorks continues to develop its Sales Insights solution, which prioritizes sales outreach accounts by using data science models to uncover signals about customer engagement. account with the company’s website and advertising. Sales Insights is now powered by the popular RollWorks Keyword Intent data sophistication tool.
