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  • Oktopost Integrates with TikTok to Scale B2B Social Media Management
  • Folloze Receives Top Honors in ABM Category from TrustRadius Underscoring its Unparalleled No-code Buyer Experience Solution for Marketers
  • AppDirect and TBI Unite
  • Accedian Launches Intent-Based Assurance to Drive Operational Efficiency
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Trending News 

Lift AI Launches New Buyer Intent Integration with Drift

August 29, 2022September 26, 2022 hitesh nikam Abm, Account based marketing, B2B, Marketing, theabm
Lift AI, the leading buyer intent intelligence solution, today announced the availability of its integration with Drift, the Conversation Cloud Company, to help marketers identify website visitor intent and turn anonymous website visitors into revenue. The integration leverages the Lift AI machine-learning and AI capabilities to assign “buyer intent scores” to both known and unknown site visitors in real-time, then deliver personalized chat experiences for sales conversion through Drift.
“Website marketing and sales teams are increasingly struggling to improve website conversion, find the real buyers, and convert them into revenue. “With this Drift integration, Lift AI will enable customers to reveal previously hidden website visitor intent to engage and convert them in Drift chat before they leave the site.”

Don Simpson, CEO, Lift AI

Together, the Lift AI machine-learning technology and Drift’s leading revenue acceleration platform help uncover the immense value in anonymous visitors, while also enabling sales teams to prioritize known target accounts with sales chat, while routing low-intent accounts to nurture campaigns. “With the impressive machine-based learning and sophisticated AI model capabilities of Lift AI, marketers can predict every visitors’ likelihood to buy or convert with incredible accuracy, even if those visitors are completely anonymous,” said Jason Yarborough, Vice President and head of tech partnerships at Drift. “Together, our powerful integration will dramatically improve how businesses engage website visitors to deliver a great customer experience, maximize conversions, and accelerate revenue.” With the Lift AI and Drift integration, customers seeking to improve their website conversions can now:
  • Predict the buyer intent of website visitors in real-time with a machine-learning model pre-trained on billions of data points, from profiled website visitors to live sales chats
  • Determine buyer intent scores that can be used to set up custom playbooks using Drift
  • Install the Lift AI integration in minutes by simply inserting a Lift AI code snippet into the website
  • Enhance the data and effectiveness of other marketing technologies in their tech stack
Added Simpson: “A recent study of 21 Drift customers using Lift AI showed an average increase of 9 times more Drift conversations turning into pipeline. We are excited to see how Drift customers will unlock the potential of their conversational marketing initiatives to drive more revenue with this integration.”

See More

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Oktopost Integrates with TikTok to Scale B2B Social Media Management

February 7, 2023 hitesh nikam

Oktopost, the leading social media management solution for B2B businesses, has announced an integration with TikTok as a fully supported

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Folloze Receives Top Honors in ABM Category from TrustRadius Underscoring its Unparalleled No-code Buyer Experience Solution for Marketers

February 6, 2023 hitesh nikam

Folloze, the world’s first and only codeless B2B (BX 3.0) shopping experience platform, announced today that it has been honored

theabm.info

AppDirect and TBI Unite

February 2, 2023 hitesh nikam

AppDirect, the world’s leading B2B subscription-based commerce platform, has announced the acquisition of TBI, one of North America’s leading technology

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Accedian Launches Intent-Based Assurance to Drive Operational Efficiency

February 1, 2023 hitesh nikam

Accedian, a leader in user experience and performance analytics solutions, announced new intent-based assurance capabilities built into the Skylight platform.

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