Five Years Ahead: How ABM Will Rewrite the Rules of Engagement
Account-Based Marketing (ABM) has firmly established itself as a cornerstone of modern B2B strategy, enabling organizations to zero in on
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Hyper-Personalization vs. Privacy: Finding Balance in ABM Campaigns
Hyper-personalization has emerged as a defining force in Account-Based Marketing (ABM), enabling brands to craft deeply tailored messages, offers, and
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Tofu raises $5M seed round to put B2B Marketing on Autopilot
Tofu, a generative AI platform for creating hyper-personalized, omnichannel marketing campaigns at scale, today announced it has raised $5M in
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Weave Launches AI-Driven Email Marketing Tool For Healthcare Providers
A revolutionary new feature uses artificial intelligence to create email messages for patients, saving staff time and increasing practice revenue.
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IZEA Research Finds 54% of Influencers on Threads Have Already Posted Sponsored Content
IZEA Worldwide, Inc., a leading provider of influencer marketing technology, data and services to the world’s largest brands and agencies,
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Oktopost Recognized for Its High Quality Standards By Adobe’s App Assurance Program
Oktopost, the leading B2B social media management platform, has been accredited by the Adobe App Assurance program. Through the Application
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RollWorks Named Leader Across Buyer Intent Data, Advertising, Account-Based Orchestration, and Account Data Management in G2’s Summer Grid Report
The account-based platform RollWorks, a division of NextRoll, continues to gain momentum with B2B companies looking to effectively drive revenue
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