LeadGenius

LeadGenius is backed by some of the most prominent investors in the Silicon Valley, including Sierra Ventures, Lumia Capital, Javelin Venture Partners and SJF Ventures.

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RollWorks Named Most Implementable in Account-Based Advertising and Cross-Channel Advertising in G2’s Fall Grid Report

Account-based marketing platform RollWorks, a division of NextRoll, continues its market innovation leadership and momentum as a trusted partner for

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Are Your Marketing and PR Strategies Hurting Your Brand, B2B Tech Companies?

Getting noticed as a B2B firm in today’s oversaturated content market is challenging, particularly if you’re a technology company looking

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Apollo.io is partnering with LeadSift to make intent data accessible for all

Apollo.io, the integrated B2B sales intelligence and engagement platform, is partnering with the leading intent data provider, LeadSift (a Foundry

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Demandbase Recognized as a G2 Fall 2022 Leader in a Remarkable 39 Reports

Demandbase, the Smarter GTM™ company for B2B brands, announced today it has been recognized in 54 reports, including 42 grids

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DemandScience and the New England Patriots Kick Off New Partnership

DemandScience, a global B2B data company that partners with customers to upgrade their sales pipelines, today announced it is now

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B2B Sales Cycle

If you’re not converting the leads you need, it could be a problem with your sales cycle. Every business needs

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ABM Marketing Strategy And Benefits

In account-based marketing (ABM), Marketing and Sales work together to develop personalized purchasing experiences for a mutually identified group of

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Why Forrester’s B2B Revenue Waterfall Model is Perfect for ABM

Increase in complex buying scenarios and heightened focus on customer retention necessitate including existing customers in the demand mix. However,