Vertic launches demand generation program offering to align with ‘new normal’ of B2B sales and marketing
As a result of the measures put in place to combat the coronavirus around the world, many B2B companies have
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AdDaptive Intelligence Enhances Platform’s Capabilities To Support Objective-Based Advertising
AdDaptive Intelligence, the leading provider of Account-Based Marketing (ABM) and B2B intelligence, recently optimized the capabilities of their B2B advertising
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Forrester Releases SiriusDecisions Planning Assumptions To Help B2B Leaders Accelerate Growth In 2021
To help B2B marketing, sales, and product leaders align priorities amid unpredictable market conditions, Forrester today released Planning Assumptions 2021.
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Oracle Helps Marketers Simplify the Management and Activation of Customer Data
To help marketers simplify the delivery of personalized marketing programs that increase sales, improve customer satisfaction, and grow customer lifetime
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Madison Logic’s Tom O’Regan Named a Top ABM Leader and Innovator Impacting the B2B Sector
Madison Logic, a leading global account-based marketing (ABM) platform, earned a spot for its CEO, Tom O’Regan on B2B Marketing’s
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True Influence Wins Second Consecutive MarTech Breakthrough Award for Best Influencer Marketing Management Platform
True Influence, the technology leader of intent-based sales and marketing solutions, today announced that the company has been named the
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Highspot Named a Leader in Sales Content Solutions
Highspot, the sales enablement platform that makes every customer conversation count, today announced it has been named a Leader in
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