360 View Offers a New, Enhanced User Interface with the Launch of Their Updated CRM Platform
360 View, a trusted provider of customer relationship management software for financial institutions, has announced the release of an official update to its popular CRM platform. Entering the commercial space 22 years ago, 360 View delivered one of the first CRMs specifically designed for banks and credit unions. Leverage this experience by capturing the current pulse of the industry to ensure that updates are reliable and relevant.
Recording every customer touchpoint in real-time, then turning those interactions into tools that help their customers deliver personalized, dynamic service is how 360 View impacts the guest experience customer’s goods.
“Our clients embraced 360 View in its current look and feel because of its expansive functionality, but we recognized that though we have a very robust tool, it was time to enhance the aesthetic.”
“and that’s the beauty of this update: everything that you’re used to is there, but with a fresh, more updated look.”
David Acevedo, SVP National Sales Director.
According to the 360 View development team, professional designers have driven the user experience in this update, delivering a clean, easy-to-navigate and beautiful interface. Optimal use of screen space and reduced scrolling support the claim that not only is it possible to have a simple but comprehensive view of every customer, but it also becomes a reality with 360 Degree View.
“When redesigning the solution, we wanted to move forward with something that would be familiar based on industry standards and what users might find or experience in other systems in terms of major design principles on down to the system’s micro-interactions.”
“It is satisfying to get the update into the hands of users because it’s a springboard into a whole host of items that we and our end users want and need, such as giving our end users more power and capabilities when it comes to dashboarding.”
Waylon Envik, SVP of Software Solutions.
“We’ve always had a story to tell. Our struggle has always been getting our story out. Once you put us in front of somebody, we handle ourselves against the competition. After all, we are bankers and understand the business.”
David Acevedo, SVP National Sales Director.
“We care about our clients and know they don’t want to lose any functionality; they want to gain functionality and gain usability. They also have internal sales to their team in play, and it makes it easier on them to bring in a piece of software that looks new and current and more in line with the interfaces people are using every day. We think usability matters more now than maybe it ever has because people expect things to look good, function well, and be at the top of the game.”
“We wanted the new site to clearly show how 360 View helps bankers on a day-to-day basis, that means the practical application of the CRM, but also includes our other services including our consultative and onboarding resources.”
Rebecca Key, VP of Marketing.
“We have really devoted a lot of time and resources to building a very robust CRM solution specifically for banks and credit unions. We recognize the functionality and tools you need to grow your business and are not compromising any of that while giving the software an impressive new look and feel.”
David Acevedo, SVP National Sales Director.
