The Future of Lead Generation in 2021

Besides the weird technological advances, there’s also been an increase in tools that make our work lives easier. Areas like sales, marketing, and customer service are benefiting from the rise of technological advances like AI, machine learning, and automation.  At Leadfeeder, our goal is to make it easier for B2B companies to find and convert leads. So, let’s take a look at some of the top lead generation technology trends you need to be paying attention to in 2021. Read More

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ABM Success Starts Here: Crafting Tailored Content Journeys for Key Accounts

Designing account-specific content journeys is one of the most powerful ways to make Account-Based Marketing (ABM) truly effective. Instead of