Data Privacy in ABM: Building Trust Without Compromising Targeting
Data privacy has become a critical element in the execution of modern Account-Based Marketing (ABM) campaigns. As businesses continue to
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Demand Generation
Tofu raises $5M seed round to put B2B Marketing on Autopilot
Tofu, a generative AI platform for creating hyper-personalized, omnichannel marketing campaigns at scale, today announced it has raised $5M in
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Weave Launches AI-Driven Email Marketing Tool For Healthcare Providers
A revolutionary new feature uses artificial intelligence to create email messages for patients, saving staff time and increasing practice revenue.
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6sense announced its The State of B2B Revenue in the Age of Intelligence report
6sense, the leading platform to revolutionize the way B2B organizations create, manage and convert pipeline to revenue, today announced its The
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RollWorks Named Leader Across Buyer Intent Data, Advertising, Account-Based Orchestration, and Account Data Management in G2’s Summer Grid Report
The account-based platform RollWorks, a division of NextRoll, continues to gain momentum with B2B companies looking to effectively drive revenue
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Three Rings Launches Growth Marketing Division with Expanded Demand Generation Services
Integrated digital marketing and public relations (PR) agency Three Rings Inc. today announced the launch of a growth marketing division
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Most Automation Transformations Fall Short, Despite Opportunity to Reduce Costs by as Much as 30%
According to new research from Bain & Company, companies across industries are overusing automation and underestimating the challenge of transitioning
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