RollWorks Named Most Implementable in Account-Based Advertising and Cross-Channel Advertising in G2’s Fall Grid Report
Account-based marketing platform RollWorks, a division of NextRoll, continues its market innovation leadership and momentum as a trusted partner for B2B companies looking to accelerate revenue growth.
The company announced that in the G2 Fall 2022 Grid Report, out today, RollWorks received 29 new awards, including 15 leader awards, and ranked #1 in two reports and in the top 5 in 41 reports across:
- Account-based Advertising – ranked #1
- Account-based Analytics
- Account-based Orchestration Platforms
- Account Data Management
- Buyer Intent Data Tools
- Cross-Channel Advertising – ranked #1
- Display Advertising
- Marketing Account Intelligence
- Market Intelligence
- Retargeting
- Social Media Advertising
- “What I find most helpful about RollWorks is the direct connection to our CRM (in this case Salesforce) providing us with real-time campaign creation against strategic named accounts (ABM).” — Senior Manager, Corporate Communications
- “RollWorks has opened a whole new world of precision marketing through reaching our current target lists as well as discovering new potential accounts… Now that we have RollWorks implemented and churning out insights and leads, we don’t know how we lived without it before.” — Mid-market professional
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