Nexa Digital Marketing Agency Joins DXG To Form Leading Global HubSpot Solutions Group

Nexa, a business growth agency with offices in Dubai, Manchester and New York, has recently entered into a strategic alliance with three other leading HubSpot Solutions Partners to form Digital Transformation Group (DXG), one of the largest and most sophisticated HubSpot agencies in the world. Read More

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Feedback loops play a pivotal role in the long-term success and sustainability of any Account-Based Marketing (ABM) strategy. In a

Five Years Ahead: How ABM Will Rewrite the Rules of Engagement

Account-Based Marketing (ABM) has firmly established itself as a cornerstone of modern B2B strategy, enabling organizations to zero in on

Hyper-Personalization vs. Privacy: Finding Balance in ABM Campaigns

Hyper-personalization has emerged as a defining force in Account-Based Marketing (ABM), enabling brands to craft deeply tailored messages, offers, and

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Tofu raises $5M seed round to put B2B Marketing on Autopilot

Tofu, a generative AI platform for creating hyper-personalized, omnichannel marketing campaigns at scale, today announced it has raised $5M in

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Weave Launches AI-Driven Email Marketing Tool For Healthcare Providers

A revolutionary new feature uses artificial intelligence to create email messages for patients, saving staff time and increasing practice revenue.

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Turning Data into Direction: The Role of Feedback in Evolving ABM Campaigns

Feedback loops play a pivotal role in the long-term success and sustainability of any Account-Based Marketing (ABM) strategy. In a

Redefining Personalization: ABM Strategies for the Privacy-First Era

Account-Based Marketing (ABM) has become a cornerstone of modern B2B strategy, enabling organizations to deliver highly personalized and targeted campaigns

The Power of Precision: Retargeting Strategies That Drive ABM Success

Retargeting plays a crucial role in the success of Account-Based Marketing (ABM) by helping brands stay top-of-mind with high-value prospects

The Engine Behind Modern ABM: Synchronizing Data, Automation, and Relationships

Integrating Account-Based Marketing (ABM) with your CRM and marketing automation stack is one of the most critical steps in building