Boost ROI with intent data and personalized multichannel marketing campaigns
Coronavirus is causing large and small businesses to drastically cut marketing budgets. In Forrester’s self-described “most optimistic scenario,” the analysts
Read more
Trending News
Terminus Names Enterprise Software Veteran, Daniel Incandela, as Chief Marketing Officer
Terminus, the leading account-based marketing platform, today announces the addition of enterprise software marketing veteran Daniel Incandela as its chief
Read more
RollWorks and Sendoso Launch Partnership to Give Account-Based Marketing and Sales Teams True Omni-Channel Experiences at Scale
RollWorks, a division of NextRoll, today announced a new partnership with Sendoso, a leading Sending Platform, to help B2B marketing
Read more
AdDaptive Intelligence Announces B2B Connected TV (CTV) and Audio Solutions to Expand Audience Reach
AdDaptive Intelligence, the leading provider of Account-Based Marketing (ABM) and B2B intelligence, is now offering Connected TV (CTV) and Programmatic
Read more
Demandbase Accelerates Growth to Record Levels in 2020 as Enterprises Double Down on Account-Based Marketing
Demandbase, the definitive leader in Account-Based Marketing (ABM), has grown at record levels through the third quarter in 2020 while
Read more
Madison Logic Achieves Leader Status for Third Consecutive Season in G2 Fall 2020 Rankings
Madison Logic, the leading global digital Account Based Marketing (ABM) platform, was awarded leadership status in multiple categories in the
Read more
Folloze Closes the Execution Gap Between Marketing-Led ABM Programs and Sales-Delivered Pipeline and Bookings
Folloze announced today powerful new capabilities to its leading B2B Personalized Marketing Platform. In a customer-centric and uncertain COVID-19 marketplace,
Read more