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Featured News

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Featured News 

Gartner Identifies Four Ways Account-Based Marketing Can Improve B2B Personalization Execution at Scale


December 3, 2020August 25, 2022 Admin Abm, Account based marketing, B2B, B2B Marketing, theabm

To overcome the complexities of personalization, B2B marketing leaders must leverage account-based marketing (ABM) to improve their ability to execute

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Featured News 

ON24 Launches RevNEXT Marketplace for B2B Marketers to Digitally Discover Technologies to Accelerate the Funnel


November 19, 2020December 6, 2021 Admin Abm, Account based marketing, B2B, B2B Marketing, theabm

Marketers are increasingly responsible for not just generating leads, but driving true business impact. But, according to Deloitte, while 95%

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Featured News 

New RollWorks Survey Validates Marketer Burn Out and Reveals Confusion about ABM May Hinder Adoption


November 12, 2020December 6, 2021 Admin Abm, Account based marketing, theabm

RollWorks, a division of NextRoll, today announced the results of a brand new survey on topics including COVID-19’s lingering effects

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Featured News 

Demandbase Unveils Demandbase One, The Next Generation Account-Based Marketing Platform


November 11, 2020August 25, 2022 Admin Abm, Account based marketing, demandbase, theabm

Demandbase, the leader in Account-Based Marketing (ABM), today launched Demandbase One the only ABM solution that connects everything Sales and

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Featured News 

Terminus Acquires GrowFlare, Transforming How Companies Leverage Data to Define Addressable Markets and Identify Ideal Customers


November 9, 2020August 25, 2022 Admin Abm, Account based marketing, Marketing, theabm

Terminus, the leading account-based marketing platform, announced today its acquisition of GrowFlare, an innovative account profiling and predictive data company

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theabm
Featured News 

Vertic launches demand generation program offering to align with ‘new normal’ of B2B sales and marketing


October 15, 2020August 25, 2022 Admin Abm, Account based marketing, theabm

As a result of the measures put in place to combat the coronavirus around the world, many B2B companies have

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theabm
Featured News 

AdDaptive Intelligence Enhances Platform’s Capabilities To Support Objective-Based Advertising


October 14, 2020August 25, 2022 Admin Account based marketing, B2B advertising, theabm

AdDaptive Intelligence, the leading provider of Account-Based Marketing (ABM) and B2B intelligence, recently optimized the capabilities of their B2B advertising

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On-Demand Webinars

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On-Demand Webinars 

ABM – Account-Based Marketing Leaders Forum APAC 2022

hitesh nikam

In 2020, we launched APAC’s first Account Based Marketing – ABM focused Forum. With over 450 paid online registrants, it

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On-Demand Webinars 

The Gartner Magic Quadrant for ABM Platforms

hitesh nikam
theabm
On-Demand Webinars 

The Secret to Building Better ABM Experiences

hitesh nikam
theabm
On-Demand Webinars 

Fundamentals of ABM: An ITSMA

Admin
theabm
On-Demand Webinars 

B2B Earthquakes: Building Strategy and Plans to Bend, Not Break

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On-Demand Webinars 

ABM Leaders Virtual Forum APAC: Building the Team to Enable Strong ABM Strategy, Plan, and Execution

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Videos

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Videos 

What it Really Means to be Data-Driven as B2B Social Media Manager

March 14, 2023 hitesh nikam

The strongest strategies are those that are data-driven. But what does that look like in the B2B social media industry,

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Videos 

Breaking Silos and Unlocking the Potential of Social for Business Growth

February 7, 2023February 21, 2023 hitesh nikam
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Videos 

Why ABM is a Must During a Down Economy?

November 7, 2022January 24, 2023 hitesh nikam
theabm
Videos 

Why is ABM so integral to a B2B company’s success?

January 12, 2022August 24, 2022 hitesh nikam

Company

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Companies 

The Mezzanine Group

December 8, 2020August 24, 2022 Admin

Mezzanine B2B Growth Agents works with senior leaders in manufacturing, technology, and business services companies to generate leads, accelerate sales

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Companies 

WAM We Are Marketing

December 8, 2020August 24, 2022 Admin
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Companies 

WUG Marketing

December 8, 2020August 24, 2022 Admin
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Companies 

b2b partnerships

December 8, 2020August 24, 2022 Admin
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Companies 

B2B News Network

December 8, 2020August 24, 2022 Admin
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