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Author: Admin

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Articles 

What is a Marketing Plan and How to Make One?


July 16, 2020August 24, 2022 Admin Abm, Account based marketing, B2B Marketing, Marketing, theabm

After employee salaries, marketing is typically the biggest expense for most businesses. As a business owner or marketer, don’t you

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theabm
Infographics 

Infographic On Account-Based Marketing


July 14, 2020August 23, 2022 Admin Abm, Account based marketing, B2B, B2B Marketing

Increasingly getting wary of randomly targeting market segments with unpredictable results? Then you need to embrace account-based marketing. ABM is

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theabm
Featured News 

xiQ earns 5 ‘High Performer’ and ‘Best Support’ recognitions in the ABM category


July 14, 2020August 25, 2022 Admin Abm, Account based marketing, B2B Marketing, theabm

xiQ, the leading Account-Based Marketing (ABM) platform and pioneer of Personality-Driven Engagement (PDE), earns a total of 5 badges in

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theabm
Infographics 

The Account Based Marketing Full Revenue Funnel


July 8, 2020August 23, 2022 Admin Abm, Account based marketing, B2B, B2B Marketing, theabm

The underlying principle and key differentiator of ABM is efficient and effective revenue growth, where the goal is to progress

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theabm
Whitepapers 

A Step-by-Step Template for Planning ABM Campaigns with the TEAM Framework


July 7, 2020August 25, 2022 Admin Abm, Account based marketing, B2B, B2B Marketing, theabm

B2B demand marketers have a tough hill to climb, in the market and in their own organizations. Most industries are

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theabm
Featured News 

LeadAngel Releases ABM Segmentation and Targeting for Marketo


July 7, 2020August 25, 2022 Admin Abm, Account based marketing, Marketing, theabm

Tech-savvy, B2B enterprises are increasingly adopting technology for sales and marketing. As Marketing Automation and CRM tools continue to improve,

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theabm
On-Demand Webinars 

5 Strategies to Streamline and Personalize Your Customer Experience


Admin Abm, Account based marketing, customer experience, CX, theabm

The buyer’s journey looks a little different for every company, but every successful approach shares one thing in common —

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On-Demand Webinars

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On-Demand Webinars 

ABM – Account-Based Marketing Leaders Forum APAC 2022

hitesh nikam

In 2020, we launched APAC’s first Account Based Marketing – ABM focused Forum. With over 450 paid online registrants, it

theabm
On-Demand Webinars 

The Gartner Magic Quadrant for ABM Platforms

hitesh nikam
theabm
On-Demand Webinars 

The Secret to Building Better ABM Experiences

hitesh nikam
theabm
On-Demand Webinars 

Fundamentals of ABM: An ITSMA

Admin
theabm
On-Demand Webinars 

B2B Earthquakes: Building Strategy and Plans to Bend, Not Break

Admin
theabm
On-Demand Webinars 

ABM Leaders Virtual Forum APAC: Building the Team to Enable Strong ABM Strategy, Plan, and Execution

Admin

Videos

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Videos 

What it Really Means to be Data-Driven as B2B Social Media Manager

March 14, 2023 hitesh nikam

The strongest strategies are those that are data-driven. But what does that look like in the B2B social media industry,

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Videos 

Breaking Silos and Unlocking the Potential of Social for Business Growth

February 7, 2023February 21, 2023 hitesh nikam
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Videos 

Why ABM is a Must During a Down Economy?

November 7, 2022January 24, 2023 hitesh nikam
theabm
Videos 

Why is ABM so integral to a B2B company’s success?

January 12, 2022August 24, 2022 hitesh nikam

Company

theabm
Companies 

The Mezzanine Group

December 8, 2020August 24, 2022 Admin

Mezzanine B2B Growth Agents works with senior leaders in manufacturing, technology, and business services companies to generate leads, accelerate sales

theabm
Companies 

WAM We Are Marketing

December 8, 2020August 24, 2022 Admin
theabm
Companies 

WUG Marketing

December 8, 2020August 24, 2022 Admin
theabm
Companies 

b2b partnerships

December 8, 2020August 24, 2022 Admin
theabm
Companies 

B2B News Network

December 8, 2020August 24, 2022 Admin
abm

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