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Wednesday, September 10, 2025
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  • Smarter Targeting, Faster Wins: How AI Is Transforming ABM Campaigns
  • Finding the Right Mix: Balancing One-to-One, One-to-Few, and One-to-Many ABM
  • ABM Success Starts Here: Crafting Tailored Content Journeys for Key Accounts
  • Virtual, Hybrid, and Live Events: The New Frontline of ABM Engagement
  • AI-Powered ABM: Transforming Enterprise Personalization Strategies
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Trending News 

Brand Wings Strengthens Its Sales Enablement Platform with Email Campaign Builder

January 10, 2022September 26, 2022 hitesh nikam Abm, Account based marketing, B2B, B2B Marketing, Marketing, theabm
Brand Wings today announced the launch of Email Campaign Builder, a powerful new feature included in the Brand Wings sales enablement platform. Email Campaign Builder makes it easy for sales representatives to send highly personalized brand-compliant emails to their contacts in any volume and receive analytics on the campaign’s effectiveness. “While there are many email marketing software platforms in the market, one feature that most lack is brand control,” said Jason Kammes, Chief Revenue Officer of Brand Wings. “Those other programs allow users to upload nearly any logo, image, or digital asset into the email template, regardless of whether those assets are brand compliant. Brand Wings, with its Email Campaign Builder feature, solves those problems for brands.” Read More  

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Articles 

Smarter Targeting, Faster Wins: How AI Is Transforming ABM Campaigns

September 10, 2025 Admin

Artificial Intelligence is rapidly reshaping the way Account-Based Marketing campaigns are designed, executed, and optimized. In a landscape where precision,

Articles 

Finding the Right Mix: Balancing One-to-One, One-to-Few, and One-to-Many ABM

September 9, 2025 Admin

Balancing one-to-one, one-to-few, and one-to-many ABM strategies is one of the biggest challenges and opportunities for modern B2B marketers. Each

Blogs 

ABM Success Starts Here: Crafting Tailored Content Journeys for Key Accounts

September 8, 2025September 8, 2025 Admin

Designing account-specific content journeys is one of the most powerful ways to make Account-Based Marketing (ABM) truly effective. Instead of

Articles 

Virtual, Hybrid, and Live Events: The New Frontline of ABM Engagement

September 5, 2025September 5, 2025 Admin

Event marketing has evolved into one of the most powerful channels for Account-Based Marketing (ABM), offering businesses a dynamic way

Articles 

AI-Powered ABM: Transforming Enterprise Personalization Strategies

September 3, 2025 Admin

AI-Powered Account-Based Marketing (ABM) is fundamentally transforming enterprise personalization strategies by moving beyond broad-based targeting to a hyper-personalized, one-to-one engagement

Articles 

ABM for Complex B2B Sales Cycles: Strategies That Work

September 2, 2025 Admin

Complex B2B sales cycles often involve multiple decision-makers, lengthy evaluation processes, and significant investments, making traditional marketing approaches less effective.

Articles 

Elevating B2B Conversations: ABM for C-Level Connections

September 1, 2025 Admin

In today’s competitive B2B environment, building relationships with C-level executives is no longer just an advantage—it is a necessity. These

Articles 

Storytelling in ABM: Building Connections That Go Beyond Sales

August 29, 2025 Admin

Account-Based Marketing (ABM) has rapidly emerged as one of the most effective approaches to engaging high-value accounts, but its success

Articles 

ABM Attribution Models: Measuring What Actually Matters

August 28, 2025August 28, 2025 Admin

For B2B companies looking to precisely and pertinently target high-value accounts, account-based marketing, or ABM, has emerged as a key

  • ← Demandbase Recognized as a Leader on a Whopping 33 G2 Winter Grids
  • Demandbase Recognized as a Leader in 2022 Gartner® Magic Quadrant™ for Account-Based Marketing Platforms and Scores Highest in All 3 Use Cases in 2022 Gartner® Critical Capabilities for Account-Based Marketing Platforms →

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On-Demand Webinars

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On-Demand Webinars 

ABM – Account-Based Marketing Leaders Forum APAC 2022

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In 2020, we launched APAC’s first Account Based Marketing – ABM focused Forum. With over 450 paid online registrants, it

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The Gartner Magic Quadrant for ABM Platforms

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The Secret to Building Better ABM Experiences

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ABM Leaders Virtual Forum APAC: Building the Team to Enable Strong ABM Strategy, Plan, and Execution

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Videos

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Videos 

What it Really Means to be Data-Driven as B2B Social Media Manager

March 14, 2023 hitesh nikam

The strongest strategies are those that are data-driven. But what does that look like in the B2B social media industry,

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Videos 

Breaking Silos and Unlocking the Potential of Social for Business Growth

February 7, 2023February 21, 2023 hitesh nikam
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Videos 

Why ABM is a Must During a Down Economy?

November 7, 2022January 24, 2023 hitesh nikam
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Videos 

Why is ABM so integral to a B2B company’s success?

January 12, 2022August 24, 2022 hitesh nikam

Company

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Companies 

The Mezzanine Group

December 8, 2020August 24, 2022 Admin

Mezzanine B2B Growth Agents works with senior leaders in manufacturing, technology, and business services companies to generate leads, accelerate sales

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Companies 

WAM We Are Marketing

December 8, 2020August 24, 2022 Admin
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Companies 

WUG Marketing

December 8, 2020August 24, 2022 Admin
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Companies 

b2b partnerships

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Companies 

B2B News Network

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