“TechTarget’s broad and flexible ABM platform is equipped with robust ABM capabilities that assist organizations by offering deep insights into customer buying behavior and allowing marketing teams to develop enhanced customer engagement and orchestration. “The Company continues to deliver end-to-end value across its client’s go-to-market through its key differentiators including Intent data at the account, buying team and individual level as well as the scope and scale of self-service & managed services for ABM.”
Magha Rungta, Analyst, Quadrant Knowledge Solutions
“We are honored to be named as a global leader in ABM by Quadrant Knowledge Solutions. “Account-based marketing is a high priority for many of our customers, and we are extremely proud to be recognized for our ability to deliver better ABM programs and results for them worldwide.”
Michael Cotoia, Chief Executive Officer, TechTargetBased on the strength of Priority Engine™, its SaaS-based account and prospect-level intent data platform, combined with a comprehensive set of managed ABM engagement services, TechTarget delivers breakthrough outcomes for its customers through better data and better execution. To learn more about TechTarget’s ABM strategy and execution capabilities, download the 2022 SPARK Matrix™ – Account-Based Marketing (ABM) Platforms report.
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