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Turning Data into Direction: The Role of Feedback in Evolving ABM Campaigns
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In 2020, we launched APAC’s first Account Based Marketing – ABM focused Forum. With over 450 paid online registrants, it

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What it Really Means to be Data-Driven as B2B Social Media Manager

March 14, 2023 hitesh nikam

The strongest strategies are those that are data-driven. But what does that look like in the B2B social media industry,

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