RollWorks Customers See Industry-Leading Results, Including an 18% Increase in Average Win Rates
Account-based marketing platform RollWorks, a division of NextRoll, has revealed new ROI statistics in its customer base, including an 18%
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B2B buyers
6sense announced its The State of B2B Revenue in the Age of Intelligence report
6sense, the leading platform to revolutionize the way B2B organizations create, manage and convert pipeline to revenue, today announced its The
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Most Automation Transformations Fall Short, Despite Opportunity to Reduce Costs by as Much as 30%
According to new research from Bain & Company, companies across industries are overusing automation and underestimating the challenge of transitioning
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WPP and BigCommerce collaborate to improve global e-commerce services
WPP and BigCommerce, the leading open SaaS e-commerce platform for fast-growing and established B2C and B2B brands, today announced a
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4 ways to improve your cross-channel marketing
The right message at the right time can deeply engage consumers, improve their relationship with your brand, and lead to
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How to Assess Content Gaps in B2B Marketing?
Do you often wonder what kind of content will grab your audience’s attention? Of course, there is no standard answer
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Common B2B Whitepaper Mistakes Made by Content Marketers
B2B buyers are different from B2C consumers. The former make informed decisions using available information. Therefore, B2B marketers organize white
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