RollWorks and Sendoso Launch Partnership to Give Account-Based Marketing and Sales Teams True Omni-Channel Experiences at Scale

November 19, 2020September 23, 2022 Admin Abm, Account based marketing, Marketing, RollWorks, theabm

RollWorks, a division of NextRoll, today announced a new partnership with Sendoso, a leading Sending Platform, to help B2B marketing and sales teams engage with their audiences in more personalized and meaningful ways at scale. The new partnership allows go-to-market teams to leverage RollWorks’ account data in conjunction with Sendoso to deliver powerful customer engagement via digital and offline gifting channels. Sendoso joins RollWorks’ growing roster of market-leading technology partners across email signature engagement, web personalization, and data segmentation to provide a broad solution for marketing and sales teams to execute and measure account-based programs. Read More

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