Skip to content
Monday, May 29, 2023
Latest:
  • 6sense Unveils Revolutionary AI-Powered Revenue Creation Technology
  • What it Really Means to be Data-Driven as B2B Social Media Manager
  • Most Automation Transformations Fall Short, Despite Opportunity to Reduce Costs by as Much as 30%
  • ScaleWith Announces the Launch of BuyWith
  • 6sense Has Fifth Consecutive Year of Sustained Growth Including Industry-Leading Revenue and Customer Success
The ABM

The ABM

AccountBaseManagement

Connect With Us

Visit Us On TwitterVisit Us On FacebookVisit Us On Linkedin
Clickadu

  • NEWS
    • Featured News
    • Trending News
  • EVENTS
    • Upcoming Conferences
    • Past Conferences
    • Live Webinars
    • On-Demand Webinars
  • Companies
  • RESOURCES
    • Articles
    • Videos
    • Whitepapers
    • Infographics
  • Forums
    • General Discussion
  • Blogs
theabm
Trending News 

Lytics Cited by Analyst firm for Customer Analytics Technologies and Account-based Marketing

May 10, 2022September 26, 2022 hitesh nikam Abm, Account based marketing, B2B, B2B Marketing, Marketing, theabm
Lytics, a customer data platform (CDP), has been named in a recent Forrester report, Now Tech: Customer Analytics Technologies, Q1 2022, as a customer analytics focused CDP. In a separate report, New Tech: Account-Based Marketing, Q1 2022, Forrester cited Lytics among new tech vendors in account-based marketing products. “CX leaders who wish to truly understand their customers, what they do, and how they feel about experiences must collect and analyze data to produce customer insights,” said Forrester in its report on customer analytics. Customer analytics technologies “help CX leaders extract the value in customer data by turning it into meaningful insights that allow companies to understand customers, anticipate their needs, and deliver contextually relevant experiences at scale.” Read More

See More

theabm.info
Trending News 

Most Automation Transformations Fall Short, Despite Opportunity to Reduce Costs by as Much as 30%

March 14, 2023 hitesh nikam

According to new research from Bain & Company, companies across industries are overusing automation and underestimating the challenge of transitioning

theabm.info
Trending News 

ScaleWith Announces the Launch of BuyWith

March 13, 2023 hitesh nikam

ScaleWith, Inc., a market-focused SaaS technology company that embeds social impact finance into B2B and B2G transactions, today launched BuyWith,

theabm.info
Trending News 

6sense Has Fifth Consecutive Year of Sustained Growth Including Industry-Leading Revenue and Customer Success

March 10, 2023 hitesh nikam

6sense, the leading platform revolutionizing how B2B companies create, manage, and convert pipelines into revenue, has announced five consecutive years

theabm.info
Trending News 

Signals Announces an Integration With Google Ads to Optimize Marketing Performance

March 8, 2023 hitesh nikam

The integration allows marketers to seamlessly connect their Google Ads accounts to Signals, allowing them to leverage the software’s advanced

theabm.info
Trending News 

Momentum Itsma’s Annual Abm Benchmarking Study Shows No Signs of Slow Down for Account-Based Marketing

March 3, 2023 hitesh nikam

Now in its sixth year, in partnership with the ABM Leadership Coalition, this qualitative and quantitative study builds on contributions

theabm.info
Trending News 

Folloze AI, Powered by ChatGPT, adds Critical Layer of Buyer Engagement Insights to Drive Increased Revenue

March 1, 2023 hitesh nikam

Folloze, the world’s first and only codeless B2B (BX 3.0) shopping experience platform, announced the launch of Folloze AI, a

theabm.info
Trending News 

Equativ announces Bridgepoint as new majority shareholder

February 28, 2023February 28, 2023 hitesh nikam

Equativ, the leading independent advertising platform, today confirmed Bridgepoint as its new lead investor. After record growth in 2022, Equativ

theabm.info
Trending News 

WPP and BigCommerce collaborate to improve global e-commerce services 

February 22, 2023 hitesh nikam

WPP and BigCommerce, the leading open SaaS e-commerce platform for fast-growing and established B2C and B2B brands, today announced a

theabm.info
Trending News 

Clearbit Expands ‘Powered By’ Program With Free Data and Flexible Pricing

February 14, 2023 hitesh nikam

Clearbit, the leader in B2B market intelligence, today announced the expansion of its Powered By Clearbit program for teams building

  • ← Demandbase Takes Number One Spot on the Best Places to Work in the Bay Area List
  • ON24 Announces Account-Based Personalization Capabilities Across ON24 Platform →

You May Also Like

theabm

MRP Equips Marketers for the Next Era of Enterprise ABM at #B2BMX

February 15, 2022September 26, 2022 hitesh nikam
theabm

ActiveCampaign Exceeds 180,000 Customers, Gears Up for Next Phase of Growth

August 1, 2022September 26, 2022 hitesh nikam
theabm

MeritB2B Acquires True Influence, Creating Industry Leading Provider of Full Funnel B2B Data, ABM and Demand Generation Solutions

December 1, 2021September 23, 2022 hitesh nikam

On-Demand Webinars

theabm
On-Demand Webinars 

ABM – Account-Based Marketing Leaders Forum APAC 2022

hitesh nikam

In 2020, we launched APAC’s first Account Based Marketing – ABM focused Forum. With over 450 paid online registrants, it

theabm
On-Demand Webinars 

The Gartner Magic Quadrant for ABM Platforms

hitesh nikam
theabm
On-Demand Webinars 

The Secret to Building Better ABM Experiences

hitesh nikam
theabm
On-Demand Webinars 

Fundamentals of ABM: An ITSMA

Admin
theabm
On-Demand Webinars 

B2B Earthquakes: Building Strategy and Plans to Bend, Not Break

Admin
theabm
On-Demand Webinars 

ABM Leaders Virtual Forum APAC: Building the Team to Enable Strong ABM Strategy, Plan, and Execution

Admin

Videos

Featured Video Play Icon
Videos 

What it Really Means to be Data-Driven as B2B Social Media Manager

March 14, 2023 hitesh nikam

The strongest strategies are those that are data-driven. But what does that look like in the B2B social media industry,

Featured Video Play Icon
Videos 

Breaking Silos and Unlocking the Potential of Social for Business Growth

February 7, 2023February 21, 2023 hitesh nikam
Featured Video Play Icon
Videos 

Why ABM is a Must During a Down Economy?

November 7, 2022January 24, 2023 hitesh nikam
theabm
Videos 

Why is ABM so integral to a B2B company’s success?

January 12, 2022August 24, 2022 hitesh nikam

Company

theabm
Companies 

The Mezzanine Group

December 8, 2020August 24, 2022 Admin

Mezzanine B2B Growth Agents works with senior leaders in manufacturing, technology, and business services companies to generate leads, accelerate sales

theabm
Companies 

WAM We Are Marketing

December 8, 2020August 24, 2022 Admin
theabm
Companies 

WUG Marketing

December 8, 2020August 24, 2022 Admin
theabm
Companies 

b2b partnerships

December 8, 2020August 24, 2022 Admin
theabm
Companies 

B2B News Network

December 8, 2020August 24, 2022 Admin
abm

Click To Unsubscribe

Useful Link

  • PRIVACY POLICY
  • COOKIES
  • TERMS OF SERVICE

Email Subscription

Loading

Connect With Us

Visit Us On TwitterVisit Us On FacebookVisit Us On Linkedin

Click To Data Request

Data Request
Copyright © 2022 The ABM.All rights reserved.
Please wait...

Subscribe to our newsletter

Want to be notified when our article is published? Enter your email address and name below to be the first to know.
SIGN UP FOR NEWSLETTER NOW