HR Technology Conference & Expo 2022

The HR Technology Conference & Expo is the perfect opportunity to learn all about the newest technologies that change HR. It’s also the best opportunity to learn from the thought-leaders in this industry. September 13-16, 2022, Mandalay Bay, Las Vegas, USA Read More

See More

theabm

HR Technology Conference & Expo 2022

The HR Technology Conference & Expo is the perfect opportunity to learn all about the newest technologies that change HR. It’s also the

See New Blogs

 

The Future of ABM Measurement: From Volume to Value

The evolution of account-based marketing (ABM) is reshaping how success is measured, moving the focus well beyond traditional metrics such

 

B2B Social Selling with ABM: How LinkedIn and X Are Driving Conversions

B2B social selling has become a vital component of modern account-based marketing (ABM), with platforms like LinkedIn and X (formerly

 

How AI Chatbots and Virtual Assistants Enhance ABM Conversion Rates

Account-Based Marketing (ABM) has evolved into a precision-focused approach where every interaction with a target account matters. In this highly